Beiersdorf sales rise, extends CEO's contract: German skin care company's 'Blue Agenda' strategy gives sales a lift

1.87% on Thursday extended the contract of its chief executive by five years after the strategy program he implemented helped to boost sales last year. Overall, sales edged up 1.7% to 6.14 billion euros ($8.36 billion), slightly below €6.18 billion analyst consensus, as the strong euro damped growth. Adjusted for currency effects, sales would have been 7.2% higher Beiersdorf said. Full 2013 data is due March 4. Read more